I:I     Premier Amour — is a french label inspired by crossed destinies and common values. A tribute to chance encounters, ‘karma’, and people who get into our lives and never leave. — It is a passionate and thrilling community, full of strong personalities, one-day heroes and eternal dreamers.

I.II      To reflect this approach, the collection is always imagined as second skins, pleasant to wear. Sweatshirts and tees allow identifying oneself with the rest of the clan.

I.III     I’ve worked on the Line sheet of several collection. The challenge was to create the vision of each clothe, as it was imagined.

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